UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549


FORM 10-Q

    [X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
EXCHANGE ACT OF 1934

FOR THE QUARTERLY PERIOD ENDED SEPTEMBER 30, 2004

OR

    [   ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
EXCHANGE ACT OF 1934

FOR THE TRANSITION PERIOD FROM __________________ TO __________________

COMMISSION FILE NUMBER 000-26497

SALEM COMMUNICATIONS CORPORATION
(EXACT NAME OF REGISTRANT AS SPECIFIED IN ITS CHARTER)

     
DELAWARE
(STATE OR OTHER JURISDICTION OF
INCORPORATION OR ORGANIZATION)
77-0121400
(I.R.S. EMPLOYER
IDENTIFICATION NUMBER)

4880 SANTA ROSA ROAD
CAMARILLO, CALIFORNIA

(ADDRESS OF PRINCIPAL EXECUTIVE OFFICES)

93012
(ZIP CODE)

REGISTRANT’S TELEPHONE NUMBER, INCLUDING AREA CODE: (805) 987-0400

      Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. YES [X] NO [   ]


      Indicate by check mark whether the registrant is an accelerated filer (as defined in Exchange Act Rule 12b-2). YES [X] NO [   ]

      As of November 3, 2004, there were 20,369,642 shares of Class A common stock and 5,553,696 shares of Class B common stock of Salem Communications Corporation outstanding.

      

      

      

SALEM COMMUNICATIONS CORPORATION
INDEX

           
PAGE NO.

COVER PAGE
1
INDEX
2
PART I - FINANCIAL INFORMATION
4
Item 1. Financial Statements
4
Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations
19
Item 3. Quantitative and Qualitative Disclosures About Market Risk
30
Item 4. Controls and Procedures
31
PART II - OTHER INFORMATION
32
Item 1. Legal Proceedings
32
Item 2. Changes In Securities, Use of Proceeds and Issuer Purchases of Equity Securities
32
Item 3. Defaults Upon Senior Securities
32
Item 4. Submission of Matters to a Vote of Security Holders
32
Item 5. Other Information
32
Item 6. Exhibits
33
SIGNATURES
34
EXHIBIT INDEX
35

2


SPECIAL CAUTIONARY NOTICE REGARDING FORWARD–LOOKING STATEMENTS

      From time to time, in both written reports (such as this report) and oral statements, Salem Communications Corporation (“Salem” or the “company,” including references to Salem by “we,” “us” and “our”) makes “forward-looking statements” within the meaning of federal and state securities laws. Disclosures that use words such as the company “believes,” “anticipates,” “expects,” “intends,” “will,” “may” or “plans” and similar expressions are intended to identify forward-looking statements, as defined under the Private Securities Litigation Reform Act of 1995. These forward-looking statements reflect the company’s current expectations and are based upon data available to the company at the time the statements are made. Such statements are subject to certain risks and uncertainties that could cause actual results to differ materially from expectations. These risks as well as other risks and uncertainties are detailed from time to time in Salem’s reports on Forms 10-K, 10-Q and 8-K filed with the Securities and Exchange Commission (the “SEC”). Forward-looking statements made in this report speak as of the date hereof. The company undertakes no obligation to update or revise any forward-looking statements made in this report. Any such forward-looking statements, whether made in this report or elsewhere, should be considered in context with the various disclosures made by Salem about its business. These projections or forward-looking statements fall under the safe harbors of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”).

3


PART I - FINANCIAL INFORMATION

SALEM COMMUNICATIONS CORPORATION

ITEM 1. FINANCIAL STATEMENTS (UNAUDITED)

      

      

      

4


SALEM COMMUNICATIONS CORPORATION
CONDENSED CONSOLIDATED BALANCE SHEETS
(IN THOUSANDS, EXCEPT SHARE DATA)

                     
December 31, September 30,
2003 2004


(Note 1) (Unaudited)
ASSETS
Current assets:
Cash and cash equivalents
$ 5,620 $ 5,932
Accounts receivable (less allowance for doubtful accounts of $9,423 in 2003 and $8,306 in 2004)
31,509 30,190
Other receivables
3,071 1,043
Prepaid expenses
1,747 2,461
Due from stockholders
83
Deferred income taxes
4,754 4,651




Total current assets
46,784 44,277
Property, plant and equipment, net
97,393 101,314
Broadcast licenses
381,740 405,480
Goodwill
11,129 11,417
Amortizable intangible assets (net of accumulated amortization of $4,736 in 2003 and $5,884 in 2004)
4,262 3,142
Bond issue costs
5,631 3,490
Bank loan fees
3,988 3,615
Fair value of interest rate swap
6,045 4,401
Other assets
3,039 2,746




Total assets
$ 560,011 $ 579,882




LIABILITIES AND STOCKHOLDERS’ EQUITY
Current liabilities:
Accounts payable
$ 535 $ 458
Accrued expenses
5,454 5,755
Accrued compensation and related expenses
4,661 5,473
Accrued interest
7,127 5,008
Deferred revenue
1,163 1,318
Current portion of long-term debt and capital lease obligations
15 15




Total current liabilities
18,955 18,027
Long-term debt and capital lease obligations, less current portion
330,046 279,926
Fair value in excess of book value of debt hedged with interest rate swap
6,045 4,081
Deferred income taxes
28,999 30,425
Deferred revenue
3,472 3,436
Other liabilities
672 834




Total liabilities
388,189 336,729




Commitments and contingencies
Stockholders’ equity:
Class A common stock, $0.01 par value; authorized 80,000,000 shares; issued and outstanding 17,956,567 and 20,369,342 shares at December 31, 2003 and September 30, 2004, respectively
180 204
Class B common stock, $0.01 par value; authorized 20,000,000 shares; issued and outstanding 5,553,696 shares
56 56
Additional paid-in capital
148,538 216,205
Retained earnings
23,048 26,688




Total stockholders’ equity
171,822 243,153




Total liabilities and stockholders’ equity
$ 560,011 $ 579,882




See accompanying notes

5


      

SALEM COMMUNICATIONS CORPORATION
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(IN THOUSANDS, EXCEPT SHARE AND PER SHARE DATA)
(UNAUDITED)

                                   
Three Months Ended Nine Months Ended
September 30, September 30,


2003 2004 2003 2004




Net broadcasting revenue
$ 42,575 $ 47,255 $ 124,709 $ 138,212
Other media revenue
1,887 2,404 6,042 6,702




Total revenue
44,462 49,659 130,751 144,914
Operating expenses:
Broadcasting operating expenses, exclusive of depreciation and amortization shown below (including $372 and $288 for the quarters ended September 30, 2003 and 2004, respectively, and $903 and $831 for the nine months ended September 30, 2003 and 2004, respectively, paid to related parties)
27,183 28,971 81,026 85,390
Costs of denied tower site and license upgrade
2,202
Other media operating expenses, exclusive of depreciation and amortization shown below
1,964 2,029 5,940 6,221
Corporate expenses, exclusive of depreciation and amortization shown below (including $27 and $50 for the quarters ended September 30, 2003 and 2004, respectively, and $208 and $220 for the nine months ended September 30, 2003 and 2004, respectively, paid to related parties)
3,992 4,285 12,063 12,836
Cost of terminated offering
651 651
Depreciation and amortization (including $288 and $261 for the quarters ended September 30, 2003 and 2004, respectively, and $869 and $790 for the nine months ended September 30, 2003 and 2004, respectively, for other media businesses)
3,084 3,150 9,179 9,376




Total operating expenses
36,874 38,345 111,061 113,823




Operating income
7,588 11,224 19,690 31,091
Other income (expense):
Interest income
24 27 195 149
Interest expense
(5,470 ) (4,482 ) (17,706 ) (15,518 )
Loss on early redemption of long-term debt
(6,440 ) (6,588 )
Gain (loss) on disposal of assets
263 (3,087 ) 263 (2,906 )
Other expense, net
(129 ) (167 ) (290 ) (404 )




Income (loss) before income taxes
2,276 3,515 (4,288 ) 5,824
Provision (benefit) for income taxes
820 1,199 (1,498 ) 2,093




Income (loss) before discontinued operations
1,456 2,316 (2,790 ) 3,731
Discontinued operations, net of tax
244 (91)




Net income (loss)
$ 1,456 $ 2,560 $ (2,790 ) $ 3,640




Basic earnings per share before discontinued operations
$ 0.06 $ 0.09 $ (0.12 ) $ 0.15
Discontinued operations per share
0.01
Basic net earnings per share
$ 0.06 $ 0.10 $ (0.12 ) $ 0.15
       
Diluted earnings per share before discontinued operations
$ 0.06 $ 0.09 $ (0.12 ) $ 0.15
Discontinued operations per share
0.01
Diluted net earnings per share
0.06 0.10 (0.12 ) 0.15
       
Basic weighted average shares outstanding
23,488,463 25,923,093 23,486,033 24,884,849




Diluted weighted average shares outstanding
23,583,244 26,056,807 23,486,033 25,049,018




See accompanying notes

6


SALEM COMMUNICATIONS CORPORATION
CONSOLIDATED STATEMENTS OF CASH FLOWS
(IN THOUSANDS)
(UNAUDITED)

                     
Nine Months Ended
September 30,

2003 2004


OPERATING ACTIVITIES
Net income (loss)
$ (2,790 ) $ 3,640
Adjustments to reconcile net income to net cash provided by operating activities:
Loss on early retirement of debt
6,440 6,588
Cost of denied tower site and license upgrade
2,202
Cost of terminated offering
651
Tax benefit related to stock options exercised
334
Depreciation and amortization
9,179 9,376
Amortization of bond issue costs and bank loan fees
1,158 1,406
Provision for bad debts
4,065 2,860
Deferred income taxes
(1,556 ) 1,529
(Gain)/loss on disposal of assets
(262 ) 2,906
Changes in operating assets and liabilities:
Accounts receivable
(4,539 ) (1,541 )
Prepaid expenses and other current assets
(183 ) 1,397
Accounts payable and accrued expenses
(470 ) (1,083 )
Deferred revenue
2,577 119
Other liabilities
(214 ) (49 )
Income taxes payable
(612 )




Net cash provided by operating activities
15,646 27,482
 
INVESTING ACTIVITIES
Capital expenditures
(6,429 ) (13,568 )
Deposits on radio station acquisitions
(1,275 ) (65 )
Purchases of radio stations
(8,741 ) (25,615 )
Proceeds from sale of property, plant and equipment and intangible assets
400
Other assets
(602 ) 661




Net cash used in investing activities
(16,647 ) (38,587 )
 
FINANCING ACTIVITIES
Proceeds from issuance of long-term debt and notes payable
15,400 24,000
Payments of long-term debt and notes payable
(33,450 ) (18,500 )
Proceeds from common stock offering
65,714
Payments to redeem 9% Notes
(55,630 )
Payment of bond premium
(4,998 )
Proceeds from exercise of stock options
83 1,643
Issuance of capital lease obligations
24
Payments on capital lease obligations
(24 ) (14 )
Payments of costs related to bank credit facility and debt refinancing
(1,493 ) (497 )
Payments of bond issue costs
(364 )




Net cash (used in) provided by financing activities
(19,848 ) 11,417




Net (decrease) increase in cash and cash equivalents
(20,849 ) 312
Cash and cash equivalents at beginning of year
26,325 5,620




Cash and cash equivalents at end of period
$ 5,476 $ 5,932




Supplemental disclosures of cash flow information:
Cash paid during the period for:
Interest
$ 23,420 $ 19,529
Income taxes
463 255

See accompanying notes

7


SALEM COMMUNICATIONS CORPORATION
NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
(UNAUDITED)

NOTE 1. BASIS OF PRESENTATION

      Information with respect to the three months and nine months ended September 30, 2004 and 2003 is unaudited. The accompanying unaudited consolidated financial statements have been prepared in accordance with generally accepted accounting principles (“GAAP”) for interim financial information and with the instructions to Form 10-Q and Article 10 of Regulation S-X. Accordingly, they do not include all the information and footnotes required by GAAP for complete financial statements. In the opinion of management, the unaudited interim financial statements contain all adjustments, consisting of normal recurring accruals, necessary for a fair presentation of the financial position, results of operations and cash flows of the company, for the periods presented. The results of operations for the interim periods are not necessarily indicative of the results of operations for the full year. For further information, refer to the consolidated financial statements and footnotes thereto included in our annual report on Form 10-K for the year ended December 31, 2003.

      The balance sheet at December 31, 2003 has been derived from the audited financial statements at that date but does not include all of the information and footnotes required by GAAP.

NOTE 2. ACQUISITIONS AND OTHER SIGNIFICANT TRANSACTIONS

                     
 
Acquisition Format
Acquisition Date Station(s) Market Served Cost Changed






(Dollars in thousands)
August 13, 2004
KPOI-FM (now KHNR-FM)
Honolulu, HI
$ 1,850 Yes
August 13, 2004
KHUI-FM
Honolulu. HI
  1,850 No
September 30, 2004
WQBH-AM (now WDTK-AM)
Detroit, MI
4,750 Yes


$ 8,450


      On July 2, 2004, the company entered into agreement to acquire selected assets of WRMR-AM Cleveland, Ohio for approximately $10.0 million. The company began operating the station under a local marketing agreement on July 12, 2004. We anticipate this transaction will close in the first quarter of 2005.

      On July 2, 2004, the company entered into agreement to exchange selected assets of its radio stations KHNR-AM and KHCM-AM in Honolulu, Hawaii for selected assets of KGMZ-FM in Honolulu, Hawaii. We anticipate this transaction will close in the fourth quarter of 2004.

      On July 30, 2004, the company acquired the assets of the Internet website Christianjobs.com and its related operations for $0.4 million.

      On September 29, 2004, the company and Univision Communications Inc. entered into two (2) Asset Exchange Agreements and several ancillary agreements involving the exchange by Salem of selected assets of WZFS-FM (106.7 FM), Des Plaines, Illinois (in the Chicago market) and KSFB-FM (100.7 FM), San Rafael, California (in the San Francisco market) for the selected assets of the following Univision stations: WIND-AM (560 AM), Chicago, Illinois; KOBT-FM (100.7 FM), Winnie, Texas (in the Houston market); KHCK-FM (1480 AM), Dallas, Texas; and KOSL-FM (94.3 FM), Jackson, California (in the Sacramento market). Pending FCC and all other regulatory approvals, we expect to close this transaction during the first quarter of 2005.

8


NOTE 3. STOCK-BASED COMPENSATION

      Employee stock options are accounted for under Accounting Principles Board Opinion No. 25, “Accounting for Stock Issued to Employees,” which requires the recognition of expense when the option price is less than the fair value of the stock at the date of grant.

      The Company generally awards options for a fixed number of shares at an option price equal to the fair value at the date of grant. The Company has adopted the disclosure-only provisions of Statement of Financial Accounting Standards (“SFAS”) No.123, “Accounting for Stock-Based Compensation” and SFAS No. 148 “Accounting for Stock-Based Compensation–Transition and Disclosure”.

      SFAS No. 123, as amended by SFAS No. 148, permits companies to recognize, as expense over the vesting period, the fair value of all stock-based awards on the date of grant. The Black-Scholes option valuation model was developed for use in estimating the fair value of traded options, which have no vesting restrictions and are fully transferable. Because the Company's stock-based compensation plans have characteristics significantly different from those of traded options and because changes in the subjective input assumptions can materially affect the fair value estimate, management believes that the existing option valuation models do not necessarily provide a reliable single measure of the fair value of awards from the plan. Therefore, as permitted, the Company applies the existing accounting rules under APB No. 25 and provides pro forma net income (loss) and pro forma earnings (loss) per share disclosures for stock-based awards vested during the year as if the fair value method defined in SFAS No. 123, as amended, had been applied. Net income (loss) and earnings (loss) per share for each of the nine months and six months ended September 30, 2004 and 2003 would have changed to the following pro forma amounts:

                                   
Three Months Ended Nine Months Ended
September 30, September 30,


2003 2004 2003 2004




(Dollars in thousands, except per share data)
 
Net income (loss), as reported
$ 1,456 $ 2,560 $ (2,790 ) $ 3,640
Add: Stock-based compensation, as reported
Deduct: Total stock-based compensation determined under fair value based method for all awards, net of tax
(155 ) (1,168 ) (578 ) (4,144 )




Pro forma net income (loss)
$ 1,301 $ 1,392 $ (3,368 ) $ (504 )




Income (loss) per share:
Basic income (loss) per share - as reported
$ 0.06 $ 0.10 $ (0.12 ) $ 0.15
Basic income (loss) per share - pro forma
$ 0.06 $ 0.05 $ (0.14 ) $ (0.02 )
Diluted income (loss) per share - as reported
$ 0.06 $ 0.10 $ (0.12 ) $ 0.15
Diluted income (loss) per share - pro forma
$ 0.06 $ 0.05 $ (0.14 ) $ (0.02 )

9


NOTE 4. RECENT ACCOUNTING PRONOUNCEMENTS

      Statement of Financial Accounting Standards No. 145

      In April 2002, the Financial Accounting Standards Board (“FASB”) issued SFAS No. 145, “Rescission of FASB Statements No. 4, 44, and 64, Amendment of FASB Statement No. 13, and Technical Corrections.” This statement rescinds SFAS No. 4, “Reporting Gains and Losses from Extinguishment of Debt,” and an amendment of that statement, SFAS Statement No. 64, “Extinguishments of Debt Made to Satisfy Sinking-Fund Requirements.” In addition, SFAS No. 145 amends FASB Statement No. 13, “Accounting for Leases.” Salem adopted this statement on January 1, 2003 and its adoption resulted in the classification of any loss on early retirement of debt in other income and expense rather than as an extraordinary item under the prior rules.

      Statement of Financial Accounting Standards No. 123R

      On October 13, 2004, the Financial Accounting Standards Board reached a conclusion on Statement 123R, Share-Based Payment. The Statement would require all public companies accounting for share-based payment transactions in which an enterprise receives employee services in exchange for (a) equity instruments of the enterprise or (b) liabilities that are based on the fair value of the enterprise's equity instruments or that may be settled by the issuance of such equity instruments to account for these types of transactions using a fair-value-based method. The Statement would eliminate the ability to account for share-based compensation transactions using APB Opinion No. 25, Accounting for Stock Issued to Employees for interim or annual periods beginning after June 15, 2005. The Company will be required to apply Statement 123R beginning July 1, 2005. The Statement offers the Company alternative methods of adopting this final rule. At the present time, the Company has not yet determined which method it will use nor has it determined the financial statement impact.

      Statement of Financial Accounting Standards No. 148

      In December 2002, the FASB issued SFAS No. 148, “Accounting for Stock-Based Compensation—Transition and Disclosure, an amendment of SFAS No. 123.” This statement amends SFAS No. 123, “Accounting for Stock-Based Compensation,” to provide alternative methods of transition for a voluntary change to the fair value based method of accounting for stock-based employee compensation. In addition, this statement amends the disclosure requirement of SFAS No. 123 to require prominent disclosure in both annual and interim financial statements about the method of accounting for stock-based employee compensation and the effect of the method used on reported results. Salem adopted this statement and its adoption did not have a material impact on Salem’s financial position, results of operations or cash flows. As permitted under the statement, Salem continues to measure any expense related to stock options under the intrinsic value method and provides the required disclosures under the fair value method in Note 2.

10


NOTE 5. EQUITY OFFERING

      On May 5, 2004, Salem sold 2,325,000 shares of its Class A common stock at $30.00 per share in a public offering, generating offering proceeds of approximately $65.7 million, net of approximately $4.0 million of offering costs.

      In addition, the Chairman and Chief Executive Officer sold 290,000 shares and 485,000 shares, respectively, in the public offering in May 2004, that were beneficially owned by them. Salem did not receive any monies from the sale of shares of the company’s Class A common stock by these selling stockholders.

NOTE 6. PARTIAL REDEMPTION OF $150.0 MILLION 9% SENIOR SUBORDINATED NOTES DUE 2011

      During the quarter ended June 30, 2004, Salem repurchased an aggregate amount of $55.6 million of its $150.0 million 9% of senior subordinated notes due 2011 (“9% Notes”) through a combination of redemptions and open market repurchases (the “Redemption”) pursuant to the terms of the indenture governing the 9% Notes. The Redemption resulted in a loss on early retirement of long-term debt of approximately $6.6 million. Salem used the proceeds from its follow-on offering of 2.3 million shares of Class A common stock issued in May 2004, to complete the Redemption.

NOTE 7. COSTS OF DENIED TOWER SITE AND LICENSE UPGRADE

      In April 2003, the San Diego County Board of Supervisors denied Salem’s motion to relocate its radio towers for radio station KCBQ-AM, San Diego, California. As a result of the denial, the company recorded a write-off of approximately $1.3 million in capitalized costs related to the project. Additionally, in May 2003, the Federal Communications Commission (“FCC”) denied Salem’s motion to increase the night-time coverage of radio station WGKA-AM, Atlanta, Georgia. As a result of the denial, the company recorded a write-off of approximately $0.9 million in capitalized costs related to the project. These write-offs were recorded in the quarter ended March 31, 2003 in Salem’s Statement of Operations as “Costs of denied tower site and license upgrade.”

NOTE 8. REDEMPTION OF $100.0 MILLION 9½% SENIOR SUBORDINATED NOTES DUE 2007

      On January 22, 2003, Salem redeemed its $100.0 million 9½% senior subordinated notes due 2007 (“9½% Notes”), representing all such notes then outstanding. The redemption resulted in a loss on early retirement of long-term debt of $6.4 million. Salem used the proceeds of its $100.0 million 7¾% senior subordinated notes due 2010 (“7¾% Notes”) issued in December 2002, and additional borrowings under Salem’s credit facility to redeem the 9½% Notes.

NOTE 9. TERMINATED OFFERING COSTS

      Salem recorded a charge of $0.7 million during the third quarter of 2003 related to the costs incurred with respect to a contemplated debt offering that was terminated during the third quarter of 2003. The charge is reported in Salem's Statement of Operations as “Cost of terminated offering.”

NOTE 10. AMORTIZABLE INTANGIBLE ASSETS

      The following tables provide details, by major category, of the significant classes of amortizable intangible assets:

                         
As of December 31, 2003

Accumulated
Cost Amortization Net



(Dollars in thousands)
 
Customer lists and contracts
$ 4,249 $ (2,245 ) $ 2,004
Favorable and assigned leases
1,459 (923 ) 536
Other amortizable intangible assets
3,290 (1,568 ) 1,722






$ 8,998 $ (4,736 ) $ 4,262






                         
As of September 30, 2004

Accumulated
Cost Amortization Net



(Dollars in thousands)
 
Customer lists and contracts
$ 4,254 $ (2,897 ) $ 1,357
Favorable and assigned leases
1,459 (970 ) 489
Other amortizable intangible assets
3,313 (2,017 ) 1,296






$ 9,026 $ (5,884 ) $ 3,142






11


      Based on the amortizable intangible assets as of September 30, 2004, we estimate amortization expense for the next five years to be as follows:

         
Year Ending December 31, Amortization Expense


(Dollars in thousands)
 
2004
$ 1,533
2005
1,287
2006
737
2007
442
2008
68

NOTE 11. PHYSICAL INVENTORY OF PROPERTY, PLANT AND EQUIPMENT

      In preparation for the implementation of a fixed asset management and tracking system, Salem conducted a physical inventory audit of its property, plant and equipment. Salem completed a substantial majority of its fixed asset inventory audit during the quarter ended September 30, 2004 and expects to complete the inventory in the fourth quarter of 2004. Based on the results of the audit through September 30, 2004, the company wrote-off certain assets, with a net book value of approximately $3.1 million which was charged to loss on disposal of assets.

NOTE 12. BASIC AND DILUTED NET EARNINGS PER SHARE

      Basic net earnings per share has been computed using the weighted average number of Class A and Class B shares of common stock outstanding during the period. Diluted net earnings per share is computed using the weighted average number of Class A and Class B shares of common stock outstanding during the period plus the dilutive effects of outstanding stock options.

      Options to purchase 763,165 and 1,416,566 shares of Class A common stock were outstanding at September 30, 2003 and 2004, respectively. Diluted weighted average shares outstanding excludes outstanding stock options whose exercise price is in excess of the average price of the company’s stock price. Those options are excluded due to their antidilutive effect. For periods in which the company has a net loss, all options are excluded due to their antidilutive effect.

12


NOTE 13. DERIVATIVE INSTRUMENTS

      We are exposed to fluctuations in interest rates. We actively monitor these fluctuations and use derivative instruments from time to time to manage the related risk. In accordance with our risk management strategy, we use derivative instruments only for the purpose of managing risk associated with an asset, liability, committed transaction, or probable forecasted transaction that is identified by management. Our use of derivative instruments may result in short-term gains or losses and may increase volatility in our earnings.

      We had two interest rate swap agreements outstanding as of September 30, 2004, which are used to manage our exposure to changes in the fair value of a recognized asset or liability that may result due to changes in interest rates. The counter parties to these interest rate swap agreements are major financial institutions. Although we are exposed to credit loss in the event of nonperformance by the counter parties we do not anticipate nonperformance by the counter parties nor would we expect any such loss to be material.

      At September 30, 2004, an interest rate swap agreement with a notional principal amount of $66.0 million was outstanding. This agreement relates to our $94.4 million 9% Notes. This agreement expires in 2011 when the 9% Notes mature, and effectively swaps the 9.0% fixed interest rate on $66.0 million of the 9% Notes for a floating rate equal to the LIBOR rate plus 3.09%. The estimated fair value of this swap agreement and the excess of fair value over the book value of the debt hedged by the swap, based on current market rates, were each $4.3 million at September 30, 2004. Changes in the fair value of the swap and the changes in the fair value of debt being hedged are recorded as part of interest expense. The fair value of the swap agreement is included with long-term assets, and the fair value of the debt hedged by the swap is recorded in long-term debt consistent with the maturity date of the swap and related debt. Because this fair value hedge is effective (that is, the change in the fair value of the hedge instrument is designed to be equal to the change in the fair value of the item being hedged), there was no income statement effect relative to the change in the fair value of the swap agreement. Interest expense for the nine months ended September 30, 2004 was reduced by $2.2 million as a result of the difference between the 9.0% fixed interest rate on our debt and the floating interest rate under the swap agreement, which was 4.31% for the six months ended June 30, 2004 and is 5.03% for the six month period ending December 31, 2004.

      We had a second interest rate swap agreement with a notional principal amount of $24.0 million. This agreement also relates to our 9% Notes. This agreement was to expire in 2011 when the 9% Notes mature, and effectively swapped the 9.0% fixed interest rate on $24.0 million of the 9% Notes for a floating rate equal to the LIBOR rate plus 4.86%. On August 20, 2004, we sold our interest in $14.0 million of this swap. As a result of this transaction, we paid and capitalized $0.3 million in buyout premium which will be amortized into interest expense over the remaining life of the 9% Notes. The estimated negative fair value of this swap agreement with a remaining notional principal amount of $10.0 million and the excess of book value over the change in fair value of the debt hedged by the swap, based on current market rates, were each $(0.2) million at September 30, 2004. Changes in the fair value of the swap and the changes in the fair value of debt being hedged are recorded as part of interest expense. The fair value of the swap agreement is included with long-term liabilities, and the fair value of the debt hedged by the swap is recorded in long-term debt consistent with the maturity date of the swap and related debt and includes the $0.3 million cost of the buyout of $14.0 million of the swap, which is amortized into interest expense. We recognized approximately $5,000 in interest expense related to the amortization of capitalized buyout premium for the three months ended September 30, 2004. Because this fair value hedge was effective (that is, the change in the fair value of the hedge instrument is designed to be equal to the change in the fair value of the item being hedged), there was no income statement effect relative to the change in the fair value of the swap agreement. Interest expense for the nine months ended September 30, 2004 was reduced by $0.4 million as a result of the difference between the 9.0% fixed interest rate on our debt and the floating interest rate under the swap agreement, which was 6.08% for the six months ended June 30, 2004 and is 6.80% for the six month period ending December 31, 2004. On October 22, 2004, we sold our remaining $10.0 million interest in this swap.

NOTE 14. CONTINGENCIES

      Incident to our business activities, we are party to a number of legal proceedings, lawsuits and other claims. Such matters are subject to many uncertainties and outcomes are not predictable with assurance. Also, we maintain insurance which may provide coverage for such matters. Consequently, our management is unable to ascertain the ultimate aggregate amount of monetary liability or the financial impact with respect to these matters. However, our management believes, at this time, that the final resolution of these matters, individually and in the aggregate, will not have a material adverse effect upon our financial position, results of operations or cash flows.

13


NOTE 15. STOCK REPURCHASE PLAN

      Our Board of Directors authorized a share repurchase program of up to $25.0 million on September 8, 2004. This authorization provides us with the flexibility to make buybacks of our shares, although we currently plan to utilize our cash to fund future acquisitions, reduce debt and for other business operations. Additionally, our credit facilities contain certain restrictions with respect to the repurchase of our equity.

NOTE 16. SEGMENT DATA

      SFAS No. 131, “Disclosures About Segments of an Enterprise and Related Information,” requires companies to provide certain information about their operating segments. The company has one reportable operating segment—radio broadcasting—which includes our talk and music formats and our various radio networks. The remaining non-reportable segments consist of the Salem Web Network™ (our Internet division) and Salem Publishing ™ (our publishing business), which do not meet the reportable segment quantitative thresholds and accordingly are aggregated below as “other media.” Revenue and expenses earned and charged between segments are recorded at fair value.

      Management uses operating income before depreciation, amortization and unusual charges as its measure of profitability for purposes of assessing performance and allocating resources.

                                                   
Three Months Ended Nine Months Ended
September 30, September 30,


2003 2004 2003 2004




(Dollars in thousands)
 
Net revenue
Radio broadcasting
$ 42,575 $ 47,255 $ 124,709 $ 138,212
Other media
1,887 2,404 6,042 6,702




Consolidated net revenue
$ 44,462 $ 49,659 $ 130,751 $ 144,914




 
Operating expenses (excluding depreciation, amortization, legal settlement and costs of denied tower site and license upgrade)
Radio broadcasting
$ 27,183 $ 28,971 $ 81,026 $ 85,390
Other media
1,964 2,029 5,940 6,221
Corporate
3,992 4,285 12,063 12,836




Consolidated operating expenses (excluding depreciation, amortization, legal settlement and costs of denied tower site and license upgrade)
$ 33,139 $ 35,285 $ 99,029 $ 104,447




 
Operating income before depreciation, amortization, costs of denied tower site and license upgrade and cost of terminated offering
Radio broadcasting
$ 15,392 $ 18,284 $ 43,683 $ 52,822
Other media
(77 ) 375 102 481
Corporate
(3,992 ) (4,285 ) (12,063 ) (12,836 )




Consolidated operating income before depreciation, amortization, costs of denied tower site and license upgrade and cost of terminated offering
$ 11,323 $ 14,374 $ 31,722 $ 40,467




 
Depreciation expense
Radio broadcasting
$ 2,380 $ 2,436 $ 7,075 $ 7,249
Other media
128 105 386 325
Corporate
187 225 519 653




Consolidated depreciation expense
$ 2,695 $ 2,766 $ 7,980 $ 8,227




 
Amortization expense
Radio broadcasting
$ 226 $ 225 $ 709 $ 675
Other media
160 156 483 465
Corporate
3 3 7 9




Consolidated amortization expense
$ 389 $ 384 $ 1,199 $ 1,149




 
Operating income before costs of denied tower site and license upgrade
Radio broadcasting
$ 12,786 $ 15,623 $ 35,899 $ 44,898
Other media
(365 ) 114 (767 ) (309 )
Corporate
(4,182 ) (4,513 ) (12,589 ) (13,498 )




Consolidated operating income before costs of denied tower site and license upgrade
$ 8,239 $ 11,224 $ 22,543 $ 31,091




14


                   
December 31, September 30,
2003 2004


(Dollars in thousands)
 
Total property, plant and equipment, net
Radio broadcasting
$ 93,055 $ 97,168
Other media
1,542 1,120
Corporate
2,796 3,026


Consolidated property, plant and equipment, net
$ 97,393 $ 101,314


 
                                           
Reconciliation of operating income before depreciation and amortization to income before income taxes and discontinued operations
 
Three Months Ended Nine Months Ended
September 30, September 30,


2003 2004 2003 2004




Operating income before depreciation, amortization, costs of denied tower site and license upgrade and cost of terminated offering
$ 11,323 $ 14,374 $ 31,722 $ 40,467
Depreciation expense
(2,695 ) (2,766 ) (7,980 ) (8,227 )
Amortization expense
(389 ) (384 ) (1,199 ) (1,149 )
Costs of denied tower site and license upgrade
(2,202 )
Cost of terminated offering
(651 ) (651 )
Interest income
24 27 195 149
Gain (loss) on disposal of assets
263 (3,087 ) 263 (2,906 )
Interest expense
(5,470 ) (4,482 ) (17,706 ) (15,518 )
Loss on early redemption of long–term debt
(6,440 ) (6,588 )
Other expense, net
(129 ) (167 ) (290 ) (404 )




Pretax income (loss)
$ 2,276 $ 3,515 $ (4,288 ) $ 5,824




15


NOTE 17. CONSOLIDATING FINANCIAL STATEMENTS

      The following is the consolidating information of Salem Communications Corporation for purposes of presenting the financial position and operating results of our wholly-owned subsidiary, Salem Communications Holding Corporation (“Salem Holding”) as the issuer of the $94.4 million 9% Notes and $100.0 million 7¾% Notes and its guarantor subsidiaries on a consolidated basis and the financial position and operating results of the other guarantors, which are consolidated within the company. Separate financial information of Salem Holding on an unconsolidated basis is not presented because Salem Holding has substantially no assets, operations or cash other than its investments in subsidiaries. On April 1, 2003, the assets of OnePlace, LLC (“OnePlace”) were transferred to SCA License Corporation, a wholly-owned subsidiary of Salem Communications Acquisition Corporation (“Salem Acquisition”). The financial position and results of operations for OnePlace are presented with Salem Publishing™ in “Other Media.”

16


SALEM COMMUNICATIONS CORPORATION
CONSOLIDATING BALANCE SHEET
(IN THOUSANDS)
(UNAUDITED)

                                                   
As of September 30, 2004

  Issuer and
  Guarantor
Guarantors Subsidiaries


Salem Other Salem Salem
Parent Acquisition Media Holding Adjustments Consolidated












Current assets:
Cash and cash equivalents $ $ 887 $ 2,193 $ 2,852 $ $ 5,932
Accounts receivable 1,851 1,572 26,800 (33 ) 30,190
Other receivables 5 3 152 1,711 (828 ) 1,043
Prepaid expenses 33 20 2,408 2,461
Deferred income taxes (132 ) 183 4,837 (237 ) 4,651












Total current assets 5 2,642 4,120 38,608 (1,098 ) 44,277
Property, plant and equipment, net 5,721 955 94,638 101,314
Broadcast licenses 93,602 311,878 405,480
Goodwill 8 5,298 6,111 11,417
Amortizable intangible assets, net 92 3,050 3,142
Bond issue costs 3,490 3,490
Bank loan fees 3,615 3,615
Fair value of interest rate swap 4,401 4,401
Intercompany receivables 266,597 1,360 3,005 (270,962 )
Other assets 370 2,376 2,746












Total assets $ 266,602 $ 103,333 $ 10,835 $ 471,172 $ (272,060 ) $ 579,882












Current liabilities:
Accounts payable $ $ 19 $ 98 $ 341 $ $ 458
Accrued expenses 249 460 5,298 (252 ) 5,755
Accrued compensation and related expenses 8 207 335 4,923 5,473
Accrued interest 5,008 5,008
Deferred revenue 1,318 1,318
Income taxes payable 11 6 (245 ) 228
Current maturities of long-term debt 15 15












Total current liabilities 8 486 2,217 15,340 (24 ) 18,027
Intercompany payables 16,467 7,095 15,493 1,360 (40,415 )
Long-term debt 279,926 279,926
Fair value in excess of book value of debt hedged with interest rate swap 4,081 4,081
Deferred income taxes (1,552 ) (1,548 ) (1,691 ) 40,136 (4,920 ) 30,425
Deferred revenue 3,436 3,436
Other liabilities 834 834
Stockholders’ equity 251,679 97,300 (5,184 ) 126,059 (226,701 ) 243,153












Total liabilities and stockholders’ equity $ 266,602 $ 103,333 $ 10,835 $ 471,172 $ (272,060 ) $ 579,882












17


SALEM COMMUNICATIONS CORPORATION
CONSOLIDATING INCOME STATEMENT
(IN THOUSANDS)
(UNAUDITED)

                                                   
Nine Months Ended September 30, 2004

  Issuer and
  Guarantor
Guarantors Subsidiaries


Salem Other Salem Salem
Parent Acquisition Media Holding Adjustments Consolidated






Net broadcasting revenue $ $ 9,036 $ $ 130,698 $ (1,522 ) $ 138,212
Other media revenue 7,845 (1,143 ) 6,702












Total revenue 9,036 7,845 130,698 (2,665 ) 144,914
Operating expenses:
Broadcasting operating expenses 6,588 79,752 (950 ) 85,390
Other media operating expenses 8,403 (378 ) (1,804 ) 6,221
Corporate expenses 12,836 12,836
Depreciation and amortization 352 441 8,583 9,376












Total operating expenses 6,940 8,844 100,793 (2,754 ) 113,823












Operating income (loss) 2,096 (999 ) 29,905 89 31,091
Other income (expense):
Interest income 3,730 26 24 6,304 (9,935 ) 149
Interest expense (5,166 ) (3,726 ) (1,022 ) (15,539 ) 9,935 (15,518 )
Loss on early retirement of debt (6,588 ) (6,588 )
Loss on sale of assets (269 ) (246 ) (2,391 ) (2,906 )
Other expense, net (404 ) (404 )












Income (loss) before income taxes and discontinued operations (1,436 ) (1,873 ) (2,243 ) 11,287 89 5,824
Provision (benefit) for income taxes (528 ) (618 ) (753 ) 3,992 2,093












Income (loss) before discontinued operations (908 ) (1,255 ) (1,490 ) 7,295 89 3,731
Discontinued operations, net of taxes (91 ) (91 )












Net income (loss) $ (908 ) $ (1,255 ) $ (1,490 ) $ 7,204 $ 89 $ 3,640












NOTE 18. SUBSEQUENT EVENTS

      On September 7, 2004, the company entered into an agreement to acquire selected assets of radio station WKAT-AM, Miami, Florida from Classical 1360, LLC, for $10.0 million.

      On October 22, 2004, the company sold its remaining interest of $10.0 million of its original $24.0 million interest rate swap. As a result of this transaction, the company paid and capitalized $0.1 million in buyout premium which will be amortized into interest expense over the remaining life of its 9% Notes.

      On October 22, 2004, the company entered into an agreement to acquire selected assets of radio station KGBI-FM in Omaha, Nebraska from Grace University for $10 million.

      On November 2, 2004, the company acquired selected assets of radio station KIIS-AM in Thousand Oaks, California for approximately $0.8 million.

18


ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

GENERAL

      The following discussion and analysis of our financial condition and results of operations should be read in conjunction with the consolidated financial statements and related notes included elsewhere in this report. Our consolidated financial statements are not directly comparable from period to period because of our acquisition and disposition of radio stations and certain assets of other media businesses.

      We believe that we are the largest U.S. radio broadcasting company, measured by number of stations and audience coverage, providing programming targeted at audiences interested in Christian and family themes. Our core business is the ownership and operation of radio stations in large metropolitan markets. Upon completion of all announced transactions, we will own and/or operate a national portfolio of 103 radio stations in 37 markets, including 67 stations in 24 of the top 25 markets, which consists of 33 FM stations and 70 AM stations. We are one of only four commercial radio broadcasters with radio stations in all of the top 10 U.S. markets. We are the sixth largest operator measured by number of stations overall and the third largest operator measured by number of owned or operated stations in the top 25 markets. Management believes that we are the fourteenth largest U.S. radio broadcaster measured by net broadcasting revenue for the year ended December 31, 2003.

      We also own Salem Radio Network®, which is a developer, producer and syndicator of Christian and family issues oriented talk, news and music programming with approximately 1,900 affiliated radio stations. In addition, we own complementary Internet and publishing businesses which target our radio audiences.

      We maintain a website at http://www.salem.cc. Our annual reports on Form 10-K, quarterly reports on Form 10-Q, current reports on Form 8-K and any amendments to those reports are available free of charge through our website as soon as reasonably practicable after those reports are electronically filed or furnished to the SEC.

      Our business strategy is to expand and improve our national radio platform in order to deliver compelling content to audiences interested in Christian and family issues. We primarily program our stations with our Christian teaching and talk format, which is talk programming with Christian and family themes. We also feature News/Talk and contemporary Christian music formats. Salem Radio Network® supports our strategy by allowing us to reach listeners in markets where we do not own or operate radio stations.

      Historically, our principal sources of revenue have been:

      •    the sale of block program time, both to national and local program producers,
      •    the sale of advertising time on our radio stations, both to national and local advertisers, and
      •    the sale of advertising time on our national radio network.

      Our broadcasting revenue is affected primarily by the program rates our radio stations charge and by the advertising rates our radio stations and networks charge. The rates for block programming time are based upon our stations’ ability to attract audiences that will support the program producers through contributions and purchases of their products. Advertising rates are based upon the demand for advertising time, which in turn is based on our stations’ and networks’ ability to produce results for their advertisers. Historically, we have not subscribed to traditional audience measuring services. Instead, we have marketed ourselves to advertisers based upon the responsiveness of our audience. In selected markets we subscribe to a ratings report service offered by Arbitron®, which provides quarterly reports to measure a radio station’s audience share in the demographic groups targeted by advertisers. Each of our radio stations and our network has a pre-determined amount of time that it makes available for block programming and/or advertising, which may vary at different times of the day.

19


      As is typical in the radio broadcasting industry, our second and fourth quarter advertising revenue generally exceeds our first and third quarter advertising revenue. This seasonal fluctuation in advertising revenue corresponds generally with quarterly fluctuations in the retail advertising industry. Quarterly revenue from the sale of block program time does not tend to vary, however, since program rates are generally set annually.

      Our cash flow is affected by the transition period experienced by radio stations when, due to the nature of the radio station, our plans for the market and other circumstances, we find it beneficial to change its format. This transition period is when we develop a radio station’s customer and listener base. During this period, a station will typically generate negative or insignificant cash flow.

      In the broadcasting industry, radio stations sometimes utilize trade or barter agreements to exchange advertising time for goods or services (such as other media advertising, travel or lodging) in lieu of cash. Unlike the industry as a whole, and in order to preserve the sale of our advertising time for cash, we generally enter into trade agreements only if the goods or services bartered to us will be used in our business. We have minimized our use of trade agreements and have generally sold most of our advertising time for cash. In 2003, we sold 94% of our advertising time for cash. In addition, it is our general policy not to preempt advertising paid for in cash with advertising paid for in trade.

      The primary operating expenses incurred in the ownership and operation of our radio stations include: (i) employee salaries, commissions and related employee benefits and taxes, (ii) facility expenses, such as rent, insurance and utilities, (iii) promotional expenses and (iv) music license fees. In addition to these expenses, our networks incur programming costs and lease expenses for satellite communication facilities. We also incur and will continue to incur significant depreciation, amortization and interest expense as a result of completed and future acquisitions of radio stations and existing and future borrowings.

      Salem Web Network™, our Internet division, earns its revenue from sales of streaming services, sales of banner advertising and sponsorships on the Internet, and, to a lesser extent, sales of software and software support contracts. Salem Publishing™, our publishing business, earns its revenue by selling advertising in and subscriptions to its publications. The revenue and related operating expenses of these businesses are reported as “other media” on our consolidated statements of operations.

SAME STATION DEFINITION

      In the following discussion of our results of operations, we compare our results between periods on an as reported basis (that is, the results of operations of all radio stations and network formats owned or operated at any time during either period) and on a “same station” basis. With regard to fiscal quarters, we include in our same station comparisons the results of operations of radio stations and networks that we own or operate in the same format during that quarter, as well as the corresponding quarter of the prior year. Same station results for a full year are based on the sum of the same station results for the four quarters of that year.

20


RESULTS OF OPERATIONS

                                                       
Three Months Ended Nine Months Ended
September 30, September 30,


2003 2004 % Change 2003 2004 % Change






(Dollars in thousands) (Dollars in thousands)
   
Gross broadcasting revenue
$ 46,542 $ 51,543 10.7 % $ 135,977 $ 150,794 10.9 %
Less agency commissions
3,967 4,288 8.1 % 11,268 12,582 11.7 %






Net broadcasting revenue
42,575 47,255 11.0 % 124,709 138,212 10.8 %
Other media revenue
1,887 2,404 27.4 % 6,042 6,702 10.9 %






Total revenue
44,462 49,659 11.7 % 130,751 144,914 10.8 %
Operating expenses:
Broadcasting operating expenses
27,183 28,971 6.6 % 81,026 85,390 5.4 %
Costs of denied tower site and license upgrade
N/A 2,202 (100.0 ) %
Other media operating expenses
1,964 2,029 3.3 % 5,940 6,221 4.7 %
Corporate expenses
3,992 4,285 7.3 % 12,063 12,836 6.4 %
Cost of terminated offering
651 (100.0 ) % 651 (100.0 ) %
Depreciation & amortization
3,084 3,150 2.1 % 9,179 9,376 2.1 %






Operating expenses
36,874 38,435 4.2 % 111,061 113,823 2.5 %






Operating income
7,588 11,224 47.9 % 19,690 31,091 57.9 %
Other income (expense):
Interest income
24 27 12.5 % 195 149 (23.6 ) %
Interest expense
(5,470 ) (4,482 ) (18.1 ) % (17,706 ) (15,518 ) (12.4 ) %
Loss on early redemption of long-term debt
N/A (6,440 ) (6,588 ) 2.3 %
Gain (loss) on disposal of assets
263 (3,087 ) (1,273.8 ) % 263 (2,906 ) (1,204.9 ) %
Other expense, net
(129 ) (167 ) 29.5 % (290 ) (404 ) 39.3 %






Income (loss) before income taxes and discontinued operations
2,276 3,515 54.4 % (4,288 ) 5,824 (235.8 ) %
Provision (benefit) for income taxes
820 1,199 46.2 % (1,498 ) 2,093 (239.7 ) %






Income (loss) before discontinued operations
1,456 2,316 59.1 % (2,790 ) 3,731 (233.7 ) %
Discontinued operations, net of tax
244 N/A (91 ) N/A






Net income (loss)
$ 1,456 $ 2,560   75.8 % $ (2,790 ) $ 3,640   (230.5 ) %






21


The following table presents selected financial data for the periods indicated as a percentage of total revenue

                                           
Three Months Ended Nine Months Ended
September 30, September 30,


2003 2004 2003 2004




 
Net broadcasting revenue
96 % 95 % 95 % 95 %
Other media revenue
4 % 5 % 5 % 5 %




Total revenue
100 % 100 % 100 % 100 %
Operating expenses:
Broadcasting operating expenses
61 % 58 % 62 % 59 %
Cost of denied tower site and license upgrade
2 %
Other media operating expenses
4 % 4 % 5 % 4 %
Corporate expenses
9 % 9 % 9 % 9 %
Cost of terminated offering
1 %
Depreciation & amortization
7 % 7 % 7 % 7 %




Operating expenses
83 % 77 % 85 % 79 %




Operating income
17 % 23 % 15 % 21 %
Other expense:
Interest income
Interest expense
(12 ) % (9 ) % (14 ) % (11 ) %
Loss on early redemption of long-term debt
(5 ) % (5 ) %
Gain (loss) on disposal of assets
1 % (6 ) % (2 ) %
Other expense, net




Income (loss) before income taxes and discontinued operations
5 % 7 % (3 ) % 4 %
Provision (benefit) for income taxes
2 % 2 % (1 ) % 1 %




Income (loss) before discontinued operations
3 % 5 % (2 ) % 3 %
Discontinued operations, net of tax
Net income (loss)
3 % 5 % (2 ) % 3 %




Three months ended September 30, 2004 compared to three months ended September 30, 2003

      NET BROADCASTING REVENUE.      Net broadcasting revenue increased $4.7 million or 11.0% to $47.3 million for the quarter ended September 30, 2004 from $42.6 million for the same quarter of the prior year. On a same station basis, net broadcasting revenue improved $4.4 million or 10.6% to $45.1 million for the quarter ended September 30, 2004 from $40.7 million for the same quarter of the prior year. The growth is primarily attributable to an increase in net broadcasting revenue from our music stations acquired since the middle of 2000, the development of our News/Talk platform and increases in national spot revenue and network revenue. Revenue from advertising as a percentage of our gross broadcasting revenue increased to 54.5% for the quarter ended September 30, 2004 from 53.2% for the same quarter of the prior year. Revenue from block program time as a percentage of our gross broadcasting revenue decreased to 32.6% for the quarter ended September 30, 2004 from 35.1% for the same quarter of the prior year. This change in our revenue mix is primarily due to the growth of our contemporary Christian music format as well as our continued efforts to develop more advertising revenue in all of our markets.

      OTHER MEDIA REVENUE.       Other media revenue increased $0.5 million or 27.4% to $2.4 million for the quarter ended September 30, 2004 from $1.9 million for the same amount of the prior year. The increases are due primarily to a growth in Internet display advertising, print pages and custom print sold.

22


      BROADCASTING OPERATING EXPENSES.        Broadcasting operating expenses increased $1.8 million or 6.6% to $29.0 million for the quarter ended September 30, 2004 from $27.2 million for the same quarter of the prior year. On a same station basis, broadcasting operating expenses increased $1.0 million or 3.8% to $26.9 million for the quarter ended September 30, 2004 from $25.9 million for the same quarter of the prior year. The increase is primarily due to incremental selling expenses incurred to produce the increased revenue in the period and increased promotional expenses related to the rollout of our News/Talk format, partially offset by reduced bad debt expense.

      OTHER MEDIA OPERATING EXPENSES.       Other media operating expenses for the quarters ended September 30, 2004 and 2003 remained consistent at $2.0 million.

      CORPORATE EXPENSES.       Corporate expenses increased $0.3 million or 7.3% to $4.3 million in the quarter ended September 30, 2004 from $4.0 million in the same quarter of the prior year, primarily due to increases in salaries and an increase in accrued executive bonuses.

      COST OF TERMINATED OFFERING.       During the third quarter of 2003, Salem incurred a one-time charge of $0.7 million to write-off costs associated with a contemplated debt offering that was terminated during the quarter ended September 30, 2003. This charge is found in Salem's Statement of Operations as “Cost of Terminated Offering.”

      DEPRECIATION AND AMORTIZATION.       Depreciation and amortization expense increased $0.1 million or 2.1% to $3.2 million for the quarter ended September 30, 2004 from $3.1 million for the same quarter in the prior year. The increase is due principally to depreciation associated with the acquisition of radio stations during 2003 and 2004.

      OTHER INCOME (EXPENSE).       Interest income of approximately $27,000 and $24,000 for the quarters ended September 30, 2004 and 2003, respectively, is primarily from interest earned on cash balances. Interest expense decreased $1.0 million or 18.1% to $4.5 million for the quarter ended September 30, 2004 from $5.5 million for the same quarter of the prior year. The decrease is primarily due to the redemption during the second quarter of 2004 of an aggregate amount of $55.6 million of our 9.0% Notes. Loss on disposal of assets of $3.1 million for the quarter ended September 30, 2004 is primarily due to the write-off of various fixed assets and equipment as a result of the ongoing physical inventory audit of our property, plant and equipment. Gain on sale of assets of $0.3 million for the quarter ended September 30, 2003 is due to the recovery of bad debt related to a note acquired in the sale of certain property, plant and equipment and intangible assets, in addition to the disposition of certain other property, plant and equipment and intangible assets. Other expense, net, was $0.2 million and $0.1 million, respectively, for the quarters ended September 30, 2004 and 2003, and was related primarily to bank commitment fees associated with our credit facilities.

      PROVISION FOR INCOME TAXES.       Provision for income taxes as a percentage of income before income taxes (that is, the effective tax rate) was 34.1% for the quarter ended September 30, 2004 and 36.0% for the same quarter of the prior year. For the quarters ended September 30, 2004 and 2003 the effective tax rates differ from the federal statutory income rate of 35.0% primarily due to the effect of state income taxes and certain expenses that are not deductible for tax purposes.

      DISCONTINUED OPERATIONS, NET OF TAX.       Income from discontinued operations was approximately $0.2 million net of income taxes for the quarter ended September 30, 2004. This amount relates to a decrease in a contingent liability, which was recently resolved, arising from the sale of WYGY-FM, Cincinnati, Ohio, which was sold on September 30, 2002 for $45.0 million.

      NET INCOME.       We recognized net income of $2.6 million for the quarter ended September 30, 2004 as compared to net income of $1.5 million for the same quarter of the prior year. The variance is due primarily to an increase in operating income of $3.7 million, a decrease in interest expense of $1.0 million and a $3.1 million loss on disposal of assets for the quarter ended September 30, 2004 as compared to a gain on disposal of assets of $0.3 million for the same quarter of the prior year.

Nine months ended September 30, 2004 compared to nine months ended September 30, 2003

      NET BROADCASTING REVENUE.      Net broadcasting revenue increased $13.5 million or 10.8% to $138.2 million for the nine months ended September 30, 2004 from $124.7 million for the same period of the prior year. On a same station basis, net broadcasting revenue improved $12.2 million or 10.0% to $134.3 million for the nine months ended September 30, 2004 from $122.1 million for the same period of the prior year. The growth is primarily attributable to an increase in net broadcasting revenue from our music stations acquired since the middle of 2000 and the development of our News/Talk platform and increases in national spot revenue and network revenue. Revenue from advertising as a percentage of our gross broadcasting revenue increased to 53.5% for the nine months ended September 30, 2004 from 51.8% for the same period of the prior year. Revenue from block program time as a percentage of our gross broadcasting revenue decreased to 33.4% for the nine months ended September 30, 2004 from 35.9% for the same period of the prior year. This change in our revenue mix is primarily due to the growth of our contemporary Christian music format as well as our continued efforts to develop more advertising revenue in all of our markets.

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      OTHER MEDIA REVENUE.       Other media revenue increased $0.7 million, or 10.9% to $6.7 million for the nine months ended September 30, 2004 from $6.0 million for the same period of the prior year due to increases in Internet display advertising, print pages and custom print sold.

      BROADCASTING OPERATING EXPENSES.        Broadcasting operating expenses increased $4.4 million or 5.4% to $85.4 million for the nine months ended September 30, 2004 from $81.0 million for the same period of the prior year. On a same station basis, broadcasting operating expenses increased $1.8 million or 2.3% to $81.3 million for the nine months ended September 30, 2004 from $79.5 million for the same period of the prior year. The increase is primarily due to incremental selling expenses incurred to produce the increased revenue in the period. Additionally, we have incurred expenses related to the launch of stations acquired in 2003.

      OTHER MEDIA OPERATING EXPENSES.       Other media operating expenses increased $0.3 million or 4.7% to $6.2 million for the nine months ended September 30, 2004 from $5.9 million for the same period in the prior year. The increase is attributable primarily to costs associated with the early termination of a lease of one of our Salem Web Network™ offices and increased circulation costs due to additional production at Salem Publishing™.

      CORPORATE EXPENSES.       Corporate expenses increased $0.7 million or 6.4% to $12.8 million in the nine months ended September 30, 2004 from $12.1 million in the same period of the prior year, primarily due to increases in salaries and an increase in accrued executive bonuses.

      COST OF TERMINATED OFFERING.       During the third quarter of 2003, Salem incurred a one-time charge of $0.7 million to write-off costs associated with a contemplated debt offering that was terminated during the quarter ended September 30, 2003. This charge is found in Salem's Statement of Operations as “Cost of Terminated Offering.”

      DEPRECIATION AND AMORTIZATION.       Depreciation and amortization expense increased $0.2 million or 2.1% to $9.4 million for the nine months ended September 30, 2004 from $9.2 million for the same period of the prior year. The increase is due principally to the depreciation associated with the acquisitions of radio stations during 2003.

      OTHER INCOME (EXPENSE).       Interest income of approximately $0.1 million for the nine months ended September 30, 2004 is primarily from interest earned on cash balances. Interest income of $0.2 million for the nine months ended September 30, 2003 is primarily from interest earned on the cash which was held in a trust account that was used to redeem all of our 9½% Notes and from interest earned on excess cash. Interest expense decreased $2.2 million or 12.4% to $15.5 million for the nine months ended September 30, 2004 from $17.7 million for the same period of the prior year. The decrease is primarily due to savings of approximately $1.3 million due to the Redemption, as well as savings as a result of the refinancing of our 9½% Notes. Additionally, as part of the refinancing of our 9½% Notes, both the 9½% Notes and the 7¾% Notes were outstanding until January 22, 2003, resulting in an additional $0.6 million of interest expense in the prior year. Loss on disposal of assets of $2.9 million for the nine months ended September 30, 2004 is primarily due to the write-off of various fixed assets and equipment as a result of our physical inventory audit of our property, plant and equipment and a loss of $0.2 million from the disposition of certain studio and production equipment to a company owned by our Chairman and CEO in connection with the early termination of a lease, partially offset by a gain on sale of assets of $0.4 million due to a brokerage fee earned from the sale of WGST-FM, Atlanta, Georgia. Gain on sale of assets of $0.2 million for the nine months ended September 30, 2003 is primarily due to is due to the recovery of bad debt related to a note acquired in the sale of certain property, plant and equipment and intangible assets, in addition to the disposition of certain other property, plant and equipment and intangible assets. Loss on early retirement of debt of $6.6 million during the nine months ended September 30, 2004 relates to the premium paid on and the write-off of unamortized bond issue costs associated with the Redemption. Loss on early redemption of long-term debt of $6.4 million for the nine months ended September 30, 2003 is the result of our early redemption of our 9½% Notes on January 22, 2003, whereby we paid a $4.8 million premium to redeem the 9½% Notes and wrote-off approximately $1.7 million of unamortized bond issuance costs related to the 9½% Notes. Other expense, net was $0.4 and $0.3 million for the nine months ended September 30, 2004 and 2003, respectively, and was related primarily to bank commitment fees associated with our credit facilities.

      PROVISION (BENEFIT) FOR INCOME TAXES.       Provision for income taxes as a percentage of income before income taxes (that is, the effective tax rate) was 35.9% for the nine months ended September 30, 2004 as compared to a benefit of 34.9% for the same period of the prior year. The increase was primarily due to the increase in reserves against old net operating loss carryforwards that are about to expire within the short-term and net operating loss carryforwards in North Carolina where we no longer have operations due to the relocation of OnePlace.com, one of our Salem Web Network™ businesses. For the nine months ended September 30, 2004 and 2003 the effective tax rates differ from the federal statutory income rate of 35.0% primarily due to the effect of state income taxes and certain expenses that are not deductible for tax purposes.

      LOSS FROM DISCONTINUED OPERATIONS, NET OF TAX.       Loss from discontinued operations was approximately $0.1 million net of income taxes for the nine months ended September 30, 2004. This amount relates to an increase in a liability, which has been recently resolved, arising from the sale of WYGY-FM, Cincinnati, Ohio, which was sold on September 30, 2002 for $45.0 million.

      NET INCOME (LOSS).       We recognized net income of $3.6 million for the nine months ended September 30, 2004 as compared to net a loss of $2.8 million for the same period of the prior year. The variance is primarily due to an increase in operating income of $11.5 million and a reduction in interest expense of $2.2 million, partially offset by an increase in provision for income taxes of $3.6 million and a loss on disposal of assets of $2.9 million compared to a gain of $0.3 million.

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NON-GAAP FINANCIAL MEASURES

      The performance of a radio broadcasting company is customarily measured by the ability of its stations to generate station operating income. We define station operating income as net broadcasting revenue less broadcasting operating expenses.

      Station operating income is not a measure of performance calculated in accordance with GAAP; as a result it should be viewed as a supplement to and not a substitute for our results of operations presented on the basis of GAAP. Management believes that station operating income is a useful non-GAAP financial measure to investors, when considered in conjunction with operating income, the most directly comparable GAAP financial measure, because it is generally recognized by the radio broadcasting industry as a tool in measuring performance and in applying valuation methodologies for companies in the media, entertainment and communications industries. This measure is used by investors and analysts who report on the industry to provide comparisons between broadcasting groups. Additionally, our management uses station operating income as one of the key measures of operating efficiency and profitability. Station operating income does not purport to represent cash provided by operating activities. Our statement of cash flows presents our cash flow activity and our income statement presents our historical performance prepared in accordance with GAAP. Our station operating income is not necessarily comparable to similarly titled measures employed by other companies.

Three months ended September 30, 2004 compared to the three months ended September 30, 2003

      STATION OPERATING INCOME.       Station operating income increased $2.9 million or 18.8% to $18.3 million for the quarter ended September 30, 2004 from $15.4 million for the same quarter of the prior year. As a percentage of net broadcasting revenue, station operating income increased to 38.7% for the quarter ended September 30, 2004 from 36.2% for the same quarter of the prior year. The percentage increase is primarily attributable to the growth of radio stations acquired during 2002 and 2003 that previously operated with formats other than their current format and the growth of our contemporary Christian music format. Acquired and reformatted radio stations typically produce low margins during the first several years following acquisition or conversion. Station operating income margins improve as we implement scheduled program rate increases and increase advertising revenue on our stations. On a same station basis, station operating income improved $3.4 million or 22.6% to $18.2 million for the quarter ended September 30, 2004 from $14.8 million for the same quarter of the prior year. As a percentage of same station net broadcast revenue, same station operating income increased to 40.4% for the quarter ended September 30, 2004 from 36.4% for the same quarter of the prior year.

Nine months ended September 30, 2004 compared to the nine months ended September 30, 2003

      STATION OPERATING INCOME.       Station operating income increased $9.1 million or 20.9% to $52.8 million for the nine months ended September 30, 2004 from $43.7 million for the same period of the prior year. As a percentage of net broadcasting revenue, station operating income increased to 38.2% for the nine months ended September 30, 2004 from 35.0% for the same period of the prior year. The percentage increase is primarily attributable to the growth of radio stations acquired during 2002 and 2003 that previously operated with formats other than their current format and the growth of our contemporary Christian music format. Acquired and reformatted radio stations typically produce low margins during the first several years following acquisition or conversion. Station operating income margins improve as we implement scheduled program rate increases and increase advertising revenue on our stations. On a same station basis, station operating income improved $10.4 million or 24.3% to $53.0 million for the nine months ended September 30, 2004 from $42.7 million for the same period of the prior year. As a percentage of same station net broadcast revenue, same station operating income increased to 39.5% for the nine months ended September 30, 2004 from 34.9% for the same period of the prior year.

      The following table provides a reconciliation of station operating income (a non-GAAP financial measure) to operating income (as presented in our financial statements) for the three and nine months ended September 30, 2003 and 2004:

                                   
Three Months Ended September 30, Nine Months Ended September 30,


 
2003 2004 2003 2004




(Dollars in thousands)
 
Station operating income
$ 15,392 $ 18,284 $ 43,683 $ 52,822
Plus other media revenue
1,887 2,404 6,042 6,702
Less cost of denied tower site and license upgrade
(2,202 )
Less other media operating expenses
(1,964 ) (2,029 ) (5,940 ) (6,221 )
Less depreciation and amortization
(3,084 ) (3,150 ) (9,179 ) (9,376 )
Less corporate expenses
(3,992 ) (4,285 ) (12,063 ) (12,836 )
Cost of terminated offering
(651 ) (651 )








Operating income
$ 7,588 $ 11,224 $ 19,690 $ 31,091








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CRITICAL ACCOUNTING POLICIES, JUDGMENTS AND ESTIMATES

      The discussion and analysis of our financial condition and results of operations are based upon our consolidated financial statements, which have been prepared in accordance with GAAP. The preparation of these financial statements requires management to make estimates and judgments that affect the reported amounts of assets, liabilities, revenues and expenses, and related disclosure of contingent assets and liabilities. On an ongoing basis, we evaluate our estimates, including those related to allowance for doubtful accounts, acquisitions and upgrades of radio station and network assets, goodwill and other intangible assets, income taxes, and long-term debt and debt covenant compliance. We base our estimates on historical experience and on various other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Actual results may differ from these estimates under different assumptions or conditions.

      We believe the following accounting policies and the related judgments and estimates are our critical accounting policies, which affect the preparation of our consolidated financial statements.

Accounting for acquisitions and upgrades of radio station and network assets

      Most of our radio station acquisitions have been acquisitions of selected assets and not of businesses. Such asset acquisitions have consisted primarily of the FCC licenses to broadcast in a particular market. We often do not acquire the existing format, or we change the format upon acquisition when we find it beneficial. As a result, a substantial portion of the purchase price for the assets of a radio station is allocated to the FCC license. It is generally our policy to retain third-party appraisers to value radio stations, networks or other media properties under consideration for acquisition. The allocations assigned to acquired FCC licenses and other assets are subjective by their nature and require our careful consideration and judgment. We believe the allocations represent appropriate estimates of the fair value of the assets acquired. As part of the valuation and appraisal process, the third-party appraisers prepare reports which assign values to the various asset categories in our financial statements. Our management reviews these reports and determines the reasonableness of the assigned values used to record the acquisition of the radio station, network or other media properties at the close of the transaction.

      From time to time we undertake projects to upgrade our radio station technical facilities and/or FCC licenses. Our policy is to capitalize costs up to the point where the project is complete, at which point we transfer the costs to the appropriate fixed asset and/or intangible asset categories. In certain cases where a project’s completion is contingent upon FCC or other regulatory approval, we assess the probable future benefit of the asset at the time that it is recorded and monitor it through the FCC or other regulatory approval process. In the event the required approval is considered not probable, we write-off the capitalized costs of the project. As of September 30, 2004, there was one significant upgrade project with an aggregate amount of $0.7 million which is included in other assets, in addition to several other projects aggregating an insignificant amount.

Allowance for doubtful accounts

      We maintain allowances for doubtful accounts for estimated losses resulting from the inability of our customers to make required payments. An analysis is performed by applying various percentages based on the age of the receivable and other subjective and historical analysis. A considerable amount of judgment is required in assessing the likelihood of ultimate realization of these receivables including the current creditworthiness of each customer. If the financial condition of our customers were to deteriorate, resulting in an impairment of their ability to make payments, additional allowances may be required.

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Intangible assets

      Under the Financial Accounting Standards Board’s rules, SFAS No. 141, “Business Combinations”, and SFAS No. 142, “Goodwill and Other Intangible Assets”, we no longer amortize goodwill and intangible assets deemed to have indefinite lives, but perform annual impairment tests in accordance with these statements. We believe our FCC licenses have indefinite lives under the new standard and accordingly amortization expense is no longer recorded for our FCC licenses as well as our goodwill. Other intangible assets continue to be amortized over their useful lives.

      We perform an annual test of impairment on our FCC licenses and our goodwill. These tests include comparing the recorded values to the appraised values, calculations of discounted cash flows, operating income and other analyses. As of September 30, 2004, based on our application of the impairment rules, no impairment was recorded. The assessment of the fair values of these assets and the underlying businesses are estimates which require careful consideration and judgments by our management. If conditions in the markets in which that our stations and other media businesses operate or if the operating results of our stations and other media businesses change or fail to develop as anticipated, our estimates of the fair values may change in the future and result in impairment charges.

Valuation allowance (deferred taxes)

      For financial reporting purposes, the company has recorded a valuation allowance of $2.6 million as of September 30, 2004, to offset a portion of the deferred tax assets related to the state net operating loss carryforwards. Management regularly reviews our financial forecasts in an effort to determine the realizability of the net operating loss carryforwards for tax purposes. Accordingly, the valuation allowance is adjusted periodically based on management’s estimate of the benefit the company will receive from such carryforwards.

Long-term debt and debt covenant compliance

      Our classification of our borrowings under our credit facility as long-term debt on our balance sheet is based on our assessment that, under the borrowing restrictions and covenants in our credit facility and after considering our projected operating results and cash flows for the coming year, no principal payments will be required pursuant to the credit agreement. These projections are estimates dependent upon a number of factors including developments in the markets in which we are operating in and economic and political factors, among other factors. Accordingly, these projections are inherently uncertain and our actual results could differ from these estimates. Should our actual results differ materially from these estimates, payments may become due under our credit facility or it may become necessary to seek an amendment to our credit facility. Based on our management’s current assessment, we do not anticipate principal payments becoming due under our credit facility or a further amendment of our credit facility becoming necessary.

LIQUIDITY AND CAPITAL RESOURCES

      We have historically financed acquisitions through borrowings, including borrowings under credit facilities and, to a lesser extent, from operating cash flow and selected asset dispositions. We expect to fund future acquisitions from cash on hand, proceeds from our debt and equity offerings, borrowings under the credit facility and operating cash flow. We have historically funded, and will continue to fund, expenditures for operations, administrative expenses, capital expenditures and debt service required by our credit facility and our senior subordinated notes from operating cash flow and borrowings under our credit facility. We believe that cash on hand, cash flow from operations, proceeds from our secondary equity offering and borrowings under the credit facility will be sufficient to permit us to meet our financial obligations, fund pending acquisitions and fund operations for at least the next twelve months.

      On May 5, 2004, we completed a public offering of our Class A common stock. We used the net proceeds of $65.7 million from this offering for working capital and general corporate purposes, including the Redemption.

      Cash. Cash and cash equivalents was $5.9 million at September 30, 2004 and $5.6 million at December 31, 2003. Working capital was $26.3 million at September 30, 2004. During the nine months ended September 30, 2004, we made net borrowings of $5.5 million under our credit facility and used $25.6 million to acquire selected assets of five radio stations and one Internet business.

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      Net cash provided by operating activities increased to $27.5 million for the nine months ended September 30, 2004 compared to $15.6 million in the same period of the prior year, primarily due to an increase in operating income, a $2.2 million write-off during the nine months ended September 30, 2003 of costs related to a denied tower site and license upgrade, a $0.7 million write-off of costs of a terminated offering, lower interest expense and improved accounts receivable collections, partially offset by a decrease in accounts payable and accrued expenses.

      Net cash used in investing activities was $38.6 million for the nine months ended September 30, 2004 compared to $16.6 million for the same period of the prior year. The increase is due primarily to $25.7 million cash used to purchase selected assets of five radio stations and an Internet business in the nine months ended September 30, 2004 as well as an increase in capital expenditures of $7.2 million, partially offset by a decrease in deposits on radio stations of $1.2 million for the nine months ended September 30, 2004 as compared to the same nine month period of 2003.

      Net cash provided by financing activities was $11.4 million for the nine months ended September 30, 2004 compared to net cash used of $19.8 million for the same period of the prior year. The difference is primarily due to proceeds from our follow-on equity offering of $65.7 million in May 2004 and net borrowings under our credit facility of $5.5 million during the nine months ended September 30, 2004 compared to net repayment of $18.1 million under our credit facility during nine months ended September 30, 2003. Additionally, we redeemed $55.6 million of our 9% Notes in May and June 2004 and paid a premium of $5.0 million associated with the Redemption.

      We have announced that we are currently in the process of acquiring selected assets of the following radio stations: (i) WRMR-AM, Cleveland, Ohio for $10.0 million,(ii) KAST-FM, Astoria, Oregon for $8.0 million, (iii) KGBI-FM, Omaha, Nebraska for $10.0 million and (iv) WKAT-AM, Miami, Florida for $10.0 million. Although we have not yet determined how we will be financing these acquisitions, we anticipate that we will use borrowings under our credit facility or cash on hand.

      Credit Facilities. Our wholly-owned subsidiary, Salem Holding, is the borrower under our credit facilities the credit facilities were amended and restated as of September 25, 2003 and include a $75.0 million senior secured reducing revolving credit facility (“revolving credit facility”) as well as a $75.0 million term loan facility (“term loan facility”). The description of the credit facilities as set forth below reflects the terms of the amendment and restatement. As of September 30, 2004, the borrowing capacity and aggregate commitments under the credit facility was $75.0 million under each of the revolving credit facility and the term loan facility. The amount we can borrow, however, is subject to certain restrictions as described below. At September 30, 2004, $75.0 million was outstanding under the term loan facility and $10.5 million was outstanding under the revolving credit facility. The borrowing capacity under the revolving credit facility steps down in three 10% increments commencing June 30, 2007, and matures on March 25, 2009. The borrowing capacity under the term loan facility steps down 0.5% each December 31 and June 30, commencing December 31, 2004. The term loan facility matures on the earlier of March 25, 2010, or the date that is six months prior to the maturity of any subordinated indebtedness of Salem or Salem Holding. The credit facilities require us, under certain circumstances, to prepay borrowings under the credit facilities with excess cash flow and the net proceeds from the sale of assets, the issuance of equity interests and the issuance of subordinated notes. If we are required to make these prepayments, our borrowing capacity and the aggregate commitments under the facilities will be reduced, but such reduction shall not, in any event, reduce the borrowing capacity and aggregate commitments under the facilitates below $50.0 million.

      Amounts outstanding under the credit facilities bear interest at a rate based on, at Salem Holding’s option, the bank’s prime rate or LIBOR, in each case plus a spread. For purposes of determining the interest rate under the revolving credit facility, the prime rate spread ranges from 0.25% to 1.75%, and the LIBOR spread ranges from 1.5% to 3.0%. For the term loan facility, the prime rate spread ranges from 0.50% to 1.00%, and the LIBOR spread ranges from 1.75% to 2.25%. In each case, the spread is based on the total leverage ratio on the date of determination. At September 30, 2004, the blended interest rate on amounts outstanding under the credit facility was 3.38%. If an event of default occurs, the rate may increase by 2.0%.

      The maximum amount that Salem Holding may borrow under our credit facilities is also limited by a ratio of our consolidated existing total adjusted funded debt to pro forma twelve-month cash flow (the “Total Leverage Ratio”). Our credit facilities will allow us to adjust our total debt as used in such calculation by the lesser of (i) 50% of the aggregate purchase price of acquisitions of newly acquired non-religious formatted radio stations that we reformat to a Christian talk, news talk or Christian music format or (ii) $45.0 million, and the cash flow from such stations will not be considered in the calculation of the ratio during the period in which such acquisition gives rise to an adjustment to total debt. The Total Leverage Ratio allowed under the credit facility was 7.25 to 1 as of September 30, 2004. Beginning December 31, 2004, the maximum ratio will decline periodically until December 31, 2006, at which point it will remain at 5.5 to 1 through March 2009. The Total Leverage Ratio under the credit facilities at September 30, 2004, on a pro forma basis, was 4.62 to 1, resulting in a borrowing availability of approximately $64.4 million.

      Our credit facilities contain additional restrictive covenants customary for facilities of their size, type and purpose which, with specified exceptions, limits our ability to incur debt, have liens, enter into affiliate transactions, pay dividends, consolidate, merge or effect certain asset sales, make specified investments, acquisitions and loans and change the nature of our business. Our credit facilities also require us to satisfy specified financial covenants, which covenants require us on a consolidated basis to maintain specified financial ratios and comply with certain financial tests, including ratios for maximum leverage as described above, minimum interest coverage (not less than 1.5 to 1 through June 29, 2005 increasing in increments to 2.5 to 1 after June 30, 2008), minimum debt service coverage (a static ratio of not less than 1.25 to 1), a maximum consolidated senior leverage ratio (a static ratio of 3.0 to 1 prior to the issuance of $50.0 million in new subordinated notes, after any such issuance the ratio shall not exceed 2.5 to 1), and minimum fixed charge coverage (a static ratio of not less than 1.1 to 1). Salem and all of its subsidiaries, except for Salem Holding, are guarantors of borrowings under the credit facilities. The credit facilities are secured by liens on all of our and our subsidiaries’ assets and pledges of all of the capital stock of our subsidiaries.

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      As of September 30, 2004, and currently, management believes we were and remain in compliance with all of the covenants under the terms of the credit facility.

      9% Senior Subordinated Notes Due 2011. In September 2001, Salem Holding issued $150.0 million principal amount of 9% Notes. Salem Holding used the net proceeds to repay approximately $145.5 million in borrowings under the credit facility. The indenture for the 9% Notes contains restrictive covenants that, among other things, limit the incurrence of debt by Salem Holding and its subsidiaries, the payment of dividends, the use of proceeds of specified asset sales and transactions with affiliates. During the second quarter of 2004, Salem repurchased $55.6 million of the 9% Notes as part of the Redemption, leaving $94.4 million outstanding. After giving effect to the Redemption, Salem Holding is required to pay $8.5 million per year in interest on the outstanding 9% Notes. We and all of our subsidiaries (other than Salem Holding) are guarantors of the 9% Notes.

      As a result of the Redemption of $55.6 million of 9% Notes, we incurred a non-cash charge in the second quarter of 2004 of approximately $1.6 million for the write-off of unamortized bond issue costs in addition the $5.0 million premium paid in connection with this redemption. The $6.6 million was reported as loss on early redemption of long-term debt in the Statement of Operations.

      As of September 30, 2004, and currently, management believes we were and remain in compliance with all of the covenants under the indenture for the 9% Notes.

      7¾% Senior Subordinated Notes due 2010. In December 2002, Salem Holding issued $100.0 million principal amount of 7¾% Notes. Salem Holding used the net proceeds to redeem the $100.0 million 9½% Notes on January 22, 2003. The indenture for the 7¾% Notes contains restrictive covenants that, among other things, limit the incurrence of debt by Salem Holding and its subsidiaries, the payment of dividends, the use of proceeds of specified asset sales and transactions with affiliates. Salem Holding is required to pay $7.8 million per year in interest on the 7¾% Notes. We and all of our subsidiaries (other than Salem Holding) are guarantors of the 7¾% Notes.

      As of September 30, 2004, and currently, management believes we were and remain in compliance with all of the covenants under the indenture for the 7¾% Notes.

Summary of long-term debt obligations

      Long-term debt consisted of the following at the balance sheet dates indicated:

             
December 31, September 30,


2003 2004


(Dollars in thousands)
 
Revolving line of credit under credit facility
$ 5,000 $ 10,500
Term loan under credit facility
75,000 75,000
7¾% senior subordinated notes due 2010
100,000 100,000
9% senior subordinated notes due 2011
150,000 94,370
Fair value in excess of book value of debt hedged with interest rate swap
6,045 4,081
Capital leases and other loans
61 72


336,106 284,023
Less current portion
(15 ) (15 )


$ 336,091 $ 284,008


Off-balance sheet arrangements

      At September 30, 2004 and 2003, Salem did not have any relationships with unconsolidated entities or financial partnerships, such as entities often referred to as structured finance or special purpose entities, which would have been established for the purpose of facilitating off-balance sheet arrangements or other contractually narrow or limited purposes. As such, the company is not materially exposed to any financing, liquidity, market or credit risk that could arise if Salem had engaged in such relationships.

29


ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

DERIVATIVE INSTRUMENTS

      We are exposed to fluctuations in interest rates. We actively monitor these fluctuations and use derivative instruments from time to time to manage the related risk. In accordance with our risk management strategy, we use derivative instruments only for the purpose of managing risk associated with an asset, liability, committed transaction, or probable forecasted transaction that is identified by management. Our use of derivative instruments may result in short-term gains or losses and may increase volatility in our earnings.

      At September 30, 2004, an interest rate swap agreement with a notional principal amount of $66.0 million was outstanding. This agreement relates to our $94.4 million 9% Notes. This agreement expires in 2011 when the 9% Notes mature, and effectively swaps the 9.0% fixed interest rate on $66.0 million of the 9% Notes for a floating rate equal to the LIBOR rate plus 3.09%. The estimated fair value of this swap agreement and the excess of fair value over the book value of the debt hedged by the swap, based on current market rates, were each $4.3 million at September 30, 2004. Changes in the fair value of the swap and the changes in the fair value of debt being hedged are recorded as part of interest expense. The fair value of the swap agreement is included with long-term assets, and the fair value of the debt hedged by the swap is recorded in long-term debt consistent with the maturity date of the swap and related debt. Because this fair value hedge is effective (that is, the change in the fair value of the hedge instrument is designed to be equal to the change in the fair value of the item being hedged), there was no income statement effect relative to the change in the fair value of the swap agreement. Interest expense for the nine months ended September 30, 2004 was reduced by $2.2 million as a result of the difference between the 9.0% fixed interest rate on our debt and the floating interest rate under the swap agreement, which was 4.31% for the six months ended June 30, 2004 and is 5.03% for the six month period ending December 31, 2004.

      We had a second interest rate swap agreement with a notional principal amount of $24.0 million. This agreement also relates to our 9% Notes. This agreement was to expire in 2011 when the 9% Notes mature, and effectively swapped the 9.0% fixed interest rate on $24.0 million of the 9% Notes for a floating rate equal to the LIBOR rate plus 4.86%. On August 20, 2004, we sold our interest in $14.0 million of this swap. As a result of this transaction, we paid and capitalized $0.3 million in buyout premium which will be amortized into interest expense over the remaining life of the 9% Notes. The estimated negative fair value of this swap agreement with a remaining notional principal amount of $10.0 million and the excess of book value over the change in fair value of the debt hedged by the swap, based on current market rates, were each $(0.2) million at September 30, 2004. Changes in the fair value of the swap and the changes in the fair value of debt being hedged are recorded as part of interest expense. The fair value of the swap agreement is included with long-term liabilities, and the fair value of the debt hedged by the swap is recorded in long-term debt consistent with the maturity date of the swap and related debt and includes the $0.3 million cost of the buyout of $14.0 million of the swap, which is amortized into interest expense. We recognized approximately $5,000 in interest expense related to the amortization of capitalized buyout premium for the three months ended September 30, 2004. Because this fair value hedge was effective (that is, the change in the fair value of the hedge instrument is designed to be equal to the change in the fair value of the item being hedged), there was no income statement effect relative to the change in the fair value of the swap agreement. Interest expense for the nine months ended September 30, 2004 was reduced by $0.4 million as a result of the difference between the 9.0% fixed interest rate on our debt and the floating interest rate under the swap agreement, which was 6.08% for the six months ended June 30, 2004 and is 6.80% for the six month period ending December 31, 2004. On October 22, 2004, we sold our remaining $10.0 million interest in this swap.

30


MARKET RISK

      In addition to the interest rate swap agreements discussed above under “Derivative Instruments,” borrowings under the credit facility are subject to market risk exposure, specifically to changes in LIBOR and in the prime rate in the United States. As of September 30, 2004, we had borrowed $85.5 million under the credit facilities. As of September 30, 2004, we could borrow up to an additional $64.4 million under the credit facilities. Amounts outstanding under the credit facilities bear interest at a base rate, at our option, of the banks prime rate or LIBOR, plus a spread. For purposes of determining the interest rate under the revolving credit facility, the prime rate spread ranges from 0.25% to 1.75%, and the LIBOR spread ranges from 1.5% to 3.0%. As of September 30, 2004, the blended interest rate on amounts outstanding under the credit facility was 3.38%. As of September 30, 2004, a hypothetical 100 basis point increase in the prime rate would result in additional interest expense of $0.9 million on an annualized basis.

      In addition to the variable rate debt disclosed above, we have fixed rate debt with a carrying value of $194.4 million (relating to the outstanding 9% Notes and the 7¾% Notes) as of September 30, 2004, with an aggregate fair value of $208.8 million. We are exposed to changes in the fair value of these financial instruments based on changes in the market rate of interest on our debt. The ultimate value of these notes will be determined by actual market prices, as all of these notes are tradable. We estimate that a hypothetical 100 basis point increase in market interest rates would result in a decrease in the aggregate fair value of the 9% Notes and 7¾% Notes to approximately $198.8 million and a hypothetical 100 basis point decrease in market interest rates would result in the increase of the fair value of the 9% Notes and 7¾% Notes to approximately $219.5 million.

ITEM 4. CONTROLS AND PROCEDURES

      As of the end of the period covered by this report, the company carried out an evaluation, under the supervision and with the participation of the company’s management, including the company’s Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and operation of the company’s disclosure controls and procedures as defined in Rules 13a-15(e) and 15d-15(e) of the Exchange Act. Based upon that evaluation, the Chief Executive Officer and Chief Financial Officer concluded that the company’s disclosure controls and procedures are effective in timely alerting them to material information required to be included in the company’s periodic filings with the SEC.

      There was no significant change in the company's internal control over financial reporting during the period covered by this report that has materially affected, or is reasonably likely to materially affect, the company's internal control over financial reporting.

31


PART II - OTHER INFORMATION

ITEM 1. LEGAL PROCEEDINGS

      Incident to our business activities, we are party to a number of legal proceedings, lawsuits, arbitration and other claims. Such matters are subject to many uncertainties and outcomes are not predictable with assurance. Also, we maintain insurance which may provide coverage for such matters. Consequently, our management is unable to ascertain the ultimate aggregate amount of monetary liability or the financial impact with respect to these matters, however, our management believes, at this time, that the final resolution of these matters, individually and in the aggregate, will not have a material adverse effect upon our financial position, results of operations or cash flows.

ITEM 2. CHANGES IN SECURITIES, USE OF PROCEEDS AND ISSUER PURCHASES OF EQUITY SECURITIES

      Not applicable.

ITEM 3. DEFAULTS UPON SENIOR SECURITIES

      Not applicable.

ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

      None.

ITEM 5. OTHER INFORMATION

      Not applicable.

32


ITEM 6. EXHIBITS

      Set forth below is a list of exhibits included as part of this Quarterly Report:

     
Exhibit
Number Description of Exhibits


31.1 Certification of Edward G. Atsinger III Pursuant to Rules 13a-14(a) and 15d-14(a) under the Exchange Act.
31.2 Certification of David A.R. Evans Pursuant to Rules 13a-14(a) and 15d-14(a) under the Exchange Act.
32.1 Certification of Edward G. Atsinger III Pursuant to 18 U.S.C. Section 1350.
32.2 Certification of David A.R. Evans Pursuant to 18 U.S.C. Section 1350.

33


SIGNATURES

      Pursuant to the requirements of the Securities Exchange Act of 1934, Salem Communications Corporation has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

      

      

      

      
    SALEM COMMUNICATIONS CORPORATION  
  November 9, 2004    
    By: /s/ EDWARD G. ATSINGER III  
   
 
    Edward G. Atsinger III  
    President and Chief Executive Officer  
    (Principal Executive Officer)  
  November 9, 2004    
    By: /s/ DAVID A.R. EVANS  
   
 
    David A.R. Evans  
    Executive Vice President and Chief Financial Officer  
    (Principal Financial Officer)  

34


EXHIBIT INDEX

     
Exhibit
Number Description of Exhibits


 
31.1 Certification of Edward G. Atsinger III Pursuant to Rules 13a-14(a) and 15d-14(a) under the Exchange Act.
 
31.2 Certification of David A.R. Evans Pursuant to Rules 13a-14(a) and 15d-14(a) under the Exchange Act.
 
32.1 Certification of Edward G. Atsinger III Pursuant to 18 U.S.C. Section 1350.
 
32.2 Certification of David A.R. Evans Pursuant to 18 U.S.C. Section 1350.

35


EXHIBIT 31.1

Certification of Chief Executive Officer

I, Edward G. Atsinger III, certify that:
       
1.   I have reviewed this report on Form 10-Q of Salem Communications Corporation;  
       
2.   Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;  
       
3.   Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;  
       
4.   The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) for the registrant and have:  
       
  (a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;  
       
  (b) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures as of the end of the period covered by this report based on such evaluation; and  
       
  (c) Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and  
       
5.   The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):  
       
  (a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and  
       
  (b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.  
       
    Dated: November 9, 2004  
       
    By: /s/ EDWARD G. ATSINGER III  
   
 
    Edward G. Atsinger III  
    Chief Executive Officer  
       
       

A signed original of this written statement required by Section 302 of the Sarbanes-Oxley Act of 2002 or other document authenticating, acknowledging, or otherwise adopting the signature that appears in typed form within the electronic version of this written statement required by Section 302 has been provided to Salem Communications Corporation and will be retained by Salem Communications Corporation and furnished to the Securities and Exchange Commission or its staff upon request.


EXHIBIT 31.2

Certification of Chief Financial Officer

I, David A.R. Evans, certify that:
       
1.   I have reviewed this report on Form 10-Q of Salem Communications Corporation;  
       
2.   Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;  
       
3.   Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;  
       
4.   The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) for the registrant and have:  
       
  (a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;  
       
  (b) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures as of the end of the period covered by this report based on such evaluation; and  
       
  (c) Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and  
       
5.   The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):  
       
  (a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and  
       
  (b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.  
       
    Dated: November 9, 2004  
       
    By: /s/ DAVID A.R. EVANS  
   
 
    David A.R. Evans  
    Chief Financial Officer  
       
       

A signed original of this written statement required by Section 302 of the Sarbanes-Oxley Act of 2002 or other document authenticating, acknowledging, or otherwise adopting the signature that appears in typed form within the electronic version of this written statement required by Section 302 has been provided to Salem Communications Corporation and will be retained by Salem Communications Corporation and furnished to the Securities and Exchange Commission or its staff upon request.


EXHIBIT 32.1

CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350,
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

The undersigned hereby certifies, in his capacity as President and Chief Executive Officer of Salem Communications Corporation (the “Company”), for purposes of 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that based on his knowledge:

  Dated: November 9, 2004    
    By: /s/ EDWARD G. ATSINGER III  
   
 
    Edward G. Atsinger III  
    President and Chief Executive Officer  

A signed original of this written statement required by Section 906 of the Sarbanes-Oxley Act of 2002 or other document authenticating, acknowledging, or otherwise adopting the signature that appears in typed form within the electronic version of this written statement required by Section 906 has been provided to Salem Communications Corporation and will be retained by Salem Communications Corporation and furnished to the Securities and Exchange Commission or its staff upon request.


EXHIBIT 32.2

CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350,
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

The undersigned hereby certifies, in his capacity as Senior Vice President and Chief Financial Officer of Salem Communications Corporation (the “Company”), for purposes of 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that based on his knowledge:

  Dated: November 9, 2004    
    By: /s/ DAVID A.R. EVANS  
   
 
    David A.R. Evans  
    Executive Vice President and Chief Financial Officer  
     

A signed original of this written statement required by Section 906 of the Sarbanes-Oxley Act of 2002 or other document authenticating, acknowledging, or otherwise adopting the signature that appears in typed form within the electronic version of this written statement required by Section 906 has been provided to Salem Communications Corporation and will be retained by Salem Communications Corporation and furnished to the Securities and Exchange Commission or its staff upon request.