Quarterly report pursuant to Section 13 or 15(d)

Business and Basis of Presentation

v3.20.1
Business and Basis of Presentation
3 Months Ended
Mar. 31, 2020
Organization, Consolidation and Presentation of Financial Statements [Abstract]  
Business and Basis of Presentation
NOTE 1. BUSINESS AND BASIS OF PRESENTATION
Business
Salem Media Group, Inc. (“Salem” “we,” “us,” “our” or the “company”) is a domestic multimedia company specializing in Christian and conservative content. Our media properties include radio broadcasting, digital media, and publishing entities. We have three operating segments: (1) Broadcast, (2) Digital Media, and (3) Publishing, which are discussed in Note 19 – Segment Data.
Impact of the
COVID-19
Pandemic
In March 2020, the World Health Organization declared the outbreak of
COVID-19
a global pandemic. The responses by federal, state and local governments to restrict public gatherings and travel rapidly grew to include
stay-at-home
orders, school closures and mandatory restrictions on
non-essential
businesses and services that has adversely affected workforces, economies, and financial markets resulting in a significant economic downturn. We have experienced declining revenues from advertising, programming, events and book sales. Several advertisers have reduced or ceased advertising spend due to the outbreak and stay at home orders which effectively shut many businesses down. This was particularly true within our broadcast segment which derives substantial revenue from local advertisers who have been particularly hard hit due to social distancing and government interventions.
While this disruption is currently expected to be temporary, there is considerable uncertainty around the duration. We are actively monitoring the
COVID-19
situation and its impact in the markets we serve. We are taking all precautionary measures as directed by health authorities and local and national governments. Due to continuing uncertainties regarding the ultimate scope and trajectory of
COVID-19’s
spread and evolution, it is impossible to predict the total impact that the pandemic will have on our business. If public and private entities continue to implement restrictive measures, the material adverse effect on our business, results of operations, financial condition and cash flows could persist.
To date, the pandemic has not increased our cost of, or access to, capital under our credit facility. Future availability under our credit facility is contingent upon our eligible receivable balance that will be impacted by lower revenues and longer days to collect. To limit our exposure and ensure that we have adequate cash to meet our debt servicing requirements, we have initiated several strategies to reduce costs and conserve cash including:
 
 
 
limiting capital expenditures;
 
 
 
 
 
reducing discretionary spending, such as travel and entertainment;
 
 
 
 
 
eliminating open positions and new hires;
 
 
 
 
 
reducing staffing levels;
 
 
 
 
 
implementing company-wide pay cuts ranging from 5%, 7.5% or 10% depending on salary level;
 
 
 
 
 
furloughing certain employees that are
non-essential
at this time;
 
 
 
 
 
temporarily suspending the company 401K match;
 
 
 
 
 
requesting rent concessions from landlords;
 
 
 
 
 
requesting discounts from vendors.
 
 
 
 
 
offering early payment discounts to certain customers in exchange for advance cash payments;
 
 
 
 
 
offering extended payment terms of up to 90 days to limit cancellations and entice new business;
 
 
 
 
 
considering sales-leaseback of owned facilities; and
 
 
 
 
 
suspending the payment of equity distributions until further notice.
 
 
On March 27, 2020, the Coronavirus Aid, Relief, and Economic Security Act (the “CARES Act”) was signed into law. The CARES Act provides opportunities for additional liquidity, loan guarantees, and other government programs to support companies affected by the
COVID-19
pandemic and their employees. Based on our preliminary analysis of the CARES Act, the benefits we expect to recognize include:
 
 
 
deferral of all employer FICA taxes beginning in April 2020 for the remainder of 2020, with 50 percent payable in December 2021 and the remainder payable in December 2022; and
 
 
 
 
 
relaxation of interest expense deduction limitation for income tax purposes.
 
 
 
We reforecast our 2020 anticipated results extending through June 2021. Our reforecast includes the impact of certain of these cost-cutting measures. We may consider sales-leaseback of owned facilities if the adverse economic impact of the
COVID-19
pandemic continues beyond 2020. Based on our current and expected economic outlook and our current and expected funding needs, we believe that the borrowing capacity under our current credit facilities allows us to meet our ongoing operating requirements, fund necessary capital expenditures and satisfy our debt service requirements for at least the next twelve months, including the working capital deficit at March 31, 2020. Based on our current assessment, we believe that we have the ability to meet our obligations as they come due for a year from the issuance of the financial statements.
We continue to review and consider any available potential benefit under the CARES Act for which we qualify. We cannot predict the manner in which such benefits or any of the other benefits described herein will be allocated or administered and we cannot assure you that we will be able to access such benefits in a timely manner or at all. If the U.S. government or any other governmental authority agrees to provide such aid under the CARES Act or any other crisis relief assistance it may impose certain requirements on the recipients of the aid, including restrictions on executive officer compensation, dividends, prepayment of debt, limitations on debt and other similar restrictions that will apply for a period of time after the aid is repaid or redeemed in full.
Basis of Presentation
The accompanying Condensed Consolidated Financial Statements of Salem include the company and its wholly owned subsidiaries. All significant intercompany balances and transactions have been eliminated.
Information with respect to the three months ended March 31, 2020 and 2019 is unaudited. The accompanying unaudited Condensed Consolidated Financial Statements have been prepared in accordance with U.S. Generally Accepted Accounting Principles (“GAAP”) for interim financial information and with the instructions to Form
10-Q
and Article 10 of Regulation
S-X.
Accordingly, they do not include all the information and footnotes required by GAAP for complete financial statements. In the opinion of management, the unaudited interim financial statements contain all adjustments, consisting of normal recurring accruals, necessary for a fair presentation of the financial position, results of operations and cash flows of the company. The unaudited interim financial statements should be read in conjunction with the consolidated financial statements and the notes thereto included in the Annual Report for Salem filed on Form
10-K
for the year ended December 31, 2019. Our results are subject to seasonal fluctuations. Therefore, the results of operations for the interim periods presented are not necessarily indicative of the results of operations for the full year.
The balance sheet at December 31, 2019 included in this report has been derived from the audited financial statements at that date but does not include all of the information and footnotes required by GAAP.
Use of Estimates
The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the amounts reported in the financial statements and accompanying notes. Actual results can be materially different from these estimates and assumptions.
Significant areas for which management uses estimates include:
 
 
 
revenue recognition;
 
 
 
 
 
asset impairments, including broadcasting licenses, goodwill and other indefinite-lived intangible assets;
 
 
 
 
 
probabilities associated with the potential for contingent
earn-out
consideration;
 
 
 
 
 
fair value measurements;
 
 
 
 
 
contingency reserves;
 
 
 
 
 
allowance for doubtful accounts;
 
 
 
 
 
sales returns and allowances;
 
 
 
 
 
barter transactions;
 
 
 
 
 
inventory reserves;
 
 
 
 
 
reserves for royalty advances;
 
 
 
 
 
fair value of equity awards;
 
 
 
 
 
self-insurance reserves;
 
 
 
 
 
estimated lives for tangible and intangible assets;
 
 
 
 
 
assessment of contract-based factors, asset-based factors, entity-based factors and market-based factors to determine the lease term impacting
Right-Of-Use
(“ROU”) assets and lease liabilities;
 
 
 
 
 
determining the Incremental Borrowing Rate (“IBR”) for calculating ROU assets and lease liabilities,
 
 
 
 
 
income tax valuation allowances;
 
 
 
 
 
uncertain tax positions; and
 
 
 
 
 
estimates used in going concern analysis.
 
 
These estimates require the use of judgment as future events and the effect of these events cannot be predicted with certainty. The estimates will change as new events occur, as more experience is acquired and as more information is obtained. We evaluate and update our assumptions and estimates on an ongoing basis and we may consult outside experts to assist as considered necessary.
The COVID-19 pandemic continues to create significant uncertainty and disruption in the global economy and financial markets. It is reasonably possible that these uncertainties could materially impact our estimates related to, but not limited to, revenue recognition, broadcast licenses, goodwill and income taxes. As a result, many of our estimates and assumptions require increased judgment and carry a higher degree of variability and volatility. Our estimates may change as new events occur and additional information emerges, and such changes are recognized or disclosed in our consolidated financial statements.